Why Your Business Needs An Email Newsletter

October 13, 2014

In today’s business culture, staying in touch with your clients on a regular basis is an absolute must.  An email newsletter is a great way to offer your clients or customers new products and services, keep them informed of industry news, and offer promotions.  It is a great addition to your company branding whether you run a small, medium, or large company.  The professionals at the JKFranz Group are skilled and experienced at helping clients with an Email newsletter from start to finish. We often run into clients or potential clients who pay very little attention to staying in touch with their clients. In doing so, they ultimately miss opportunities to turn a captive audience into revenues. Why not stay in touch with your clients, keep them informed, and ultimately have them forward your message to other potential clients? This is passive marketing that can reap great financial awards. Many of our clients at JKFranz Group often overlook the benefits of an email newsletter.  They see it as a lot of work, and feel they do not have enough to say in a newsletter. In consulting with clients, we often advise them on the great ways an email newsletter can help build a mailing list and increase revenues.  Every small business should have a mailing list that they continually grow. We highly recommend email newsletters as they are proven to build mailing lists and turn your clients into repeat business.  It is much more effective than other forms of promotions.  Here is a list of things to consider when sending email newsletters:

  •  Send relevant info
  •  Advertise promotions often
  •  Do not send annoying emails
  •  Always include a call to action

Are you ready to work on creating your own email newsletter? Do you feel it’s time to build your own mailing list? Would you like to stay in touch with your clients on an on-going basis? The web design and online marketing professionals at JKFranz Group can help!  Contact us today!  We can advise you on everything you need to know.  Give yourself a competitive edge!  Contact us today! Let us show you how we can help you grow your business and mailing list. Schedule your free consultation today!